Our second ‘online imperatives’ forum this year will focus on how companies can track the activities of customers during their web sessions, and will tackle the parallel topic of CRM and maximising repeat business.

Our panel of experts will tackle vital issues including:

· Tracking customers from the home page to final booking
· Capturing and exploiting online behavioural trends
· E-marketing to existing customers
· How to introduce new products online effectively

To understand and engage with your web customers, and to build their loyalty in the years ahead, this is a must-attend event.


More details and speaker information


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